Jetsetter Fail, and the problem of merchant servicing
I was very excited to do my first Jetsetter booking for a hotel stay in September. I travel often, but usually I can find myself deals at hotels (or use points) that I feel are better value than Jetsetter. But I gave it a shot for this particular reservation.
The response below indicates one of the major problems with daily deal / flash sales (especially in travel but also in other verticals): merchant-customer servicing. Clearly, the response to the offer, which was a good one, was far too great for the hotel to accommodate. In the case of a retail store / retail service (e.g. clothes store, salon, etc.) the result is an overwhelming amount of non-sticky traffic, at the expensive of servicing the existing loyal customer base or potentially more valuable organic new leads. In the case of a hotel, it is just not possible to service (fixed number of rooms available for a given night).
So does the model work? I’m frustrated to say it’s not working for me right now.
Good Morning Rafi,
We hope this email finds you well. We are contacting you regarding the reservation you made on Jetsetter for the [redacted] Hotel. We regret to inform you that the hotel has oversold for your scheduled dates of September 14th for three nights. We can assure you that we have been working to provide an alternative accommodation.
First, we can offer you the same dates at the[redacted] Hotel but in the hotel’s best Standard Room. The property highly recommends this option as their Standard rooms and their services are of the best in the area and nicer than many suites at other nearby hotels. We would of course refund you the room rate difference.
A second option is that we can work with you to switch the dates for some time in the future in your original room type. September 12, 13, 14, 16, 17, 18, and 19th are available at this time. If you prefer this option please provide us with dates that would suit you.
A third option is that we can immediately cancel and refund your reservation. If you would like to apply this option, please reply with the last four digits of your credit card and we will process the refund.
We look forward to your response. You may reply to this email or call us at 1.877.JSET.USA (573.8872).
Kindest regards,
Stephanie Canora
Member Services Representative
Jetsetter, a Member of Gilt Groupe


Struggling to indicate three important places in my heritage: Bay Area, Australia, and Pakistan.

